How Sara Blakely’s New Entrepreneurial Venture “Sneex” Advocates for Women?  

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Sara Blakely is back with her latest entrepreneurial venture, an innovative fusion footwear brand “Sneex”: sneaker stilettos.

Who is Sara Blakely?

Sara Treleaven Blakely is a multifaceted woman who is dabbling entrepreneurship with her philanthropic endeavours and motherhood. Her new brand Sneex is the resulting product of an idea of comfortable heels for women that she came up with quite a while ago.

Sarah who had earlier sold a major stake in her shapewear brand “Spanx” has now re-entered the retail market with this new concept called “Sneex.”

What is “Sneex”?

The latest venture is the hybrid footwear brand that combines the comfort of a sneaker and elegance of high heels.

What is the price range of Sneex?

The prices are ranged between $395 and $595. The brand that has been recently launched has its initial offering in three styles and multiple colors.   

What is so unique about this footwear brand?

The notable aspect of the design of the shoe according to the company is a widened toe box which helps in a balanced weight distribution. The concept hit Sara Blakely in around 2013 and was being worked on since few years now.

How the footwear is being received among consumers?

Although within the social media users, the idea has been receiving polarising reviews over the look of footwear. But anyways the concept is being noticed.   

The first look of her latest venture was released online by the billionaire herself.

She also shared the response of her husband’s when her first saw the sample during one of the many rounds of prototyping of the footwear.

  

How Sara Blakely’s “Sneex” Advocates for Women?  

As the Instagram bio of the entrepreneur says: “Refuse to give up my scrunchie. Believe it’s my calling to support women,” Sneex is also pronounced by her as her latest effort “to advocate for women through product,” states the company’s website.  

The footwear brand, although not the first one to come up with such innovation, but certainly has aims to provide value for money to women who are looking for both comfort and style in their wardrobe. Way to go, Sara !

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